Ancestry.com‘s iPhone app—which lets you carry your family tree around in your pocket—has been updated with new features that include iPad optimization. The company’s newly universal app, Ancestry 2.0 ...

For the past three years, Ancestry has used content to drive sales, writing and promoting blog posts like “Do You Have Royal Blood?” to encourage people to buy its product. This strategy goes against ...

You're currently following this author! Want to unfollow? Unsubscribe via the link in your email. Follow Lauren Edmonds Every time Lauren publishes a story, you’ll get an alert straight to your inbox!

Shelby Brown (she/her/hers) is an editor for CNET's services team. She covers tips and tricks for apps, operating systems and devices, as well as mobile gaming and Apple Arcade news. Shelby also ...

SARASOTA -- DNAPrint Genomics Inc. said Friday that it has begun performing physical profiling services for the investigative forensics market. The Sarasota company is using its Ancestry 2.0 test, ...

Ancestry has acquired the home-movies-and-photos digitizer service iMemories, a bet by the genealogy company that subscribers who spend their money on DNA kits and pour their time into building family ...

Since going in-house in 2012, Derek Smith has hopscotched from LivingSocial to Palantir to Airbnb to Bird to Sonar and now to Ancestry. Derek Smith, chief legal officer of Ancestry. Courtesy photo ...