Monique Danao is a highly experienced journalist, editor, and copywriter with an extensive background in B2B SaaS technology. Her work has been published in Forbes Advisor, Decential, Canva, 99Designs ...

Baskin-Robbins this week unveiled a new, multi-million dollar animated advertising campaign that highlights the brand’s position as the leader in ice cream flavors by focusing on how interacting with ...

This story was originally published on Marketing Dive. To receive daily news and insights, subscribe to our free daily Marketing Dive newsletter. Instacart is paying homage to the classic stop-motion ...

The spot: An animated woman (by animated, I don’t mean excited—I mean that she’s drawn in pencil) has a great idea. We know this because there’s a light bulb floating above her head. The woman travels ...

One of the most enduring and hilarious internet memes paints New Yorkers as perpetually rocking Timberland boots and yelling at younger heads to listen to more Nas, so there’s an unintended element of ...

Animated ads have been a thing for ... I don't know how long. Years. There has been no change in that sense. I don't disagree that they can be distracting but it's not something we can control aside ...

Advertisers are rolling out their holiday-themed ads, many of which are sure to feature a cartoon reindeer or other festive animated character. However, recent research from the Nielsen Company ...

Over the past few years, more drug makers have run TV ads featuring cartoon characters or other animation techniques to promote their medicines. But while some may be cute or visually striking, ...

The comments are in on the FDA’s proposed study of the effects of spokes-characters in pharma advertising. While six pharma companies offered suggestions on study design and wording, many more ...

Instacart is paying homage to the classic stop-motion animated movies of Rankin/Bass for its holiday ad campaign, which showcases scenarios where the delivery platform helps out in a pinch, per ...