Machine Customer refers to software programs, autonomous devices, or both that act as actors engaging in transactions such as purchasing goods and services on behalf of humans or other machines. In ...

Traditional ways of gathering feedback — such as surveys, focus groups, and post-interaction questionnaires — have long served as the backbone of Voice of Customer (VoC) programs. These methods have ...

The era of hyper-personalization has hit financial services in a huge way. Last year, 18% of investment in fintech went into personalized financial management according to Dealroom, while the rise of ...

Today, businesses are creating better user experiences by integrating AI technologies into their UX design. This often leads to higher customer satisfaction and competitive advantage in the market.