Back in 2021, a 1964 Fender Jazzmaster electric guitar once owned by Jimi Hendrix surfaced on Reverb.com. Genuine used-by-Hendrix guitars are famously valuable, and difficult to track down. With that ...

After numerous leaks online over the weekend, Fender has now officially announced the American Ultra Series electric guitars and basses. With the release, the iconic brand is aiming to set "a new ...

Though we’re used to seeing Fender produce wild hybrid builds through its oddball Squier Paranormal range, Fender Japan has bucked the trend by unveiling a Big F-branded Frankenstein’d creation that ...

Having teased a major product announcement last week with a video trailer promising that you will "never play a Fender the same way again," Fender has launched the American Ultra Series, a premium, US ...

HOLLYWOOD, Calif. (November 5, 2019): Fender Musical Instruments Corporation (FMIC) today announced the launch of the American Ultra Series, the most-advanced modern guitar from Fender. An evolution ...

Fender has been going all out these past few months with the Vintera series and the American Performer Series. Now, the company has just announced yet another new line of guitars, the American Ultra ...

NAMM 2020: It has been the worst kept secret in gear but now it's official – Fender has tooled up Slipknot's Jim Root with another signature Jazzmaster, paring the iconic offset down for the ...