The perfume industry is booming — but some scent enthusiasts spray way too much. (Getty Images) How do you avoid joining their ranks? Ahead, experts share the best way to apply perfume and cologne (a ...

Two expert perfumers share how to make your scent last from morning to midnight. From hydrated skin to smart layering, these tricks keep your perfume from fading fast. Apply on pulse points, spritz ...

The fragrance experts weigh in on the dos and don’ts of getting the most out of each scent spritz. Sahina Ibrahim, the founder of UK-based Nuhr Home, which specializes in Oud fragrances, adds: “Think ...

Perfume is a unique form of artistry and craftsmanship that has been around for centuries. It is composed of a blend of scented oils and aromatic compounds, which are carefully combined with alcohol ...

Contrary to popular belief, there is actually a wrong way to apply perfume, and it's likely the reason why you can't smell your signature scent only a few hours after you spritz it on. You could ...

Cologne is often used to enhance personal fragrance and leave a lasting impression. However, there is a fine line between smelling pleasant and overwhelming those around you. Applying too much cologne ...

Should I get cologne or perfume? In most cases, cologne is marketed toward men, while perfume is marketed toward women. The truth is women can use cologne, just as men can use perfume. The difference ...

We’ve all been there: You enter an elevator, airplane or other confined space and your senses are immediately assaulted by an overpowering, eye-watering scent that, used more sparingly, might smell ...