The U.K. broadcaster will launch ITVX in November as a free, advertising-funded streaming service to attract more overall viewers for its content. By Georg Szalai Global Business Editor U.K. TV giant ...
The company is targeting growth in users, engagement and digital revenue, but some analysts worry about the upfront investment and wonder if ITV "may be understating its potential cannibalization" of ...
The company, led by CEO Carolyn McCall, will replace its ITV Hub in an attempt to attract more eyeballs. By Georg Szalai Global Business Editor U.K. TV giant ITV will launch its new free, ...
ITV’s new VOD offering ITVX has grown the broadcaster’s streams by more than 130% year on year. Newly released figures from the “Love Island” broadcaster reveals that ITVX marked 66.5 million streams ...
ITVX, the upcoming streaming platform from U.K. broadcaster ITV, will launch in November. ITV managing director for media and entertainment Kevin Lygo confirmed the launch date during a panel at the ...
U.K. broadcaster ITV’s new streaming service ITVX will launch on Dec. 8, the broadcaster confirmed Monday. The free streamer, which replaces previous catch-up service ITV Hub, will debut with more ...