At Parloa, the model is different: transparent, per‑minute consumption pricing, not outcome-based revenue sharing.

As digital banking expands globally, pricing models must evolve to reflect how modern financial platforms operate. This article explains a data-driven approach to hybrid pricing design, showing how ...

In my previous article, From static to strategic: The shift to dynamic pricing models, I outlined why traditional fixed-price approaches are no longer sufficient in today’s volatile supply chain ...

Prices that deviate from the expected light up our brains in differeent ways depending on if they are too high or oddly low. A new neuromarketing study reveals consumers have dedicated neural circuits ...