Buyers are more self-directed, more skeptical of promotion and more influenced by relevance, trust and timing than ever ...

Today, ChannelEngine announces the release of its Marketplace Shopping Behavior Report 2026, revealing that while AI is now part of the shopping journey, trust, transparency, and confidence still ...

When you reach for a bag of snack food you weren't planning to buy, a variety of factors enter into your purchasing decision. You may feel a rumbling in your stomach or you may have had a recent ...

There are many theories on the buying behavior of individuals, and businesses are constantly analyzing them to figure out how to persuade consumers to buy their products and services. Often a customer ...

While every person has their own associations with different colors and no one color has a universal effect on viewers, there are some overarching trends in color perception that have considerable ...

People eat. Plain and simple. But how plain and simple is it really? As the variety of our food choices has exploded over the years, the behavior of shoppers has changed as well. Three meals a day?

As prices rose and demand followed, India’s consumer tech market revealed a deeper shift in aspiration, behaviour, and ...