When a quick-service restaurant updates its outdoor menu board, customers notice. A fresh, modern display often signals that the kitchen is well-maintained and the food is fresh — just as an outdated ...

Insiders and technology providers are divided on how quickly, if ever, the technology will become mainstream at quick-service restaurants. Digital signage providers have been touting the benefits of ...

The fast-food drive-thru has been a staple of American culture since the mid-20th century. However, some concepts have found static menu boards to be limiting in an era of rapid technological ...