Autonomous sensory meridian response (ASMR), the brain tingling sensation millions of people seek out online, may be more than just a pleasant feeling. A new study finds that it also provides ...

It's been described as just another YouTube trend and was banned in China for being 'vulgar'. But according to a new scientific study, ASMR – described as a pleasurable tingly feeling triggered by ...

In the first study of its kind into the physiological underpinnings of ASMR, researchers from the University of Sheffield found that those who experience the phenomenon had significantly reduced heart ...

Forbes contributors publish independent expert analyses and insights. Mark Travers writes about the world of psychology. Have you ever heard or saw something that left your body tingling? A gentle ...

A monkey has more in common with a college kid watching ASMR videos than you’d think. As a new study shows, monkeys called Barbary macaques become more chilled out after watching another individual ...

ASMRtists, as they are called, type on keyboards, tap on brushes and whisper gently to induce "the tingles." But is there any whisper of scientific truth to the trend? Kalyan Boruah / Alamy The ...

Autonomous sensory meridian response (ASMR) has become a new craze in the social media age, though the practice has been around for much longer. Many YouTube channels and apps are now dedicated to ...

Autonomous Sensory Meridian Response (ASMR) - the relaxing 'brain tingles' experienced by some people in response to specific triggers, such as whispering, tapping and slow hand movements -- may have ...