The site formerly known as Twitter continues to lose ad revenue hand over fist under Elon Musk’s ownership, making the differences between “X” and “Twitter” all the more apparent. “We are not Twitter ...

Billionaire entrepreneur and sports team owner Mark Cuban has clashed with the world's richest person Elon Musk on several occasions. In their latest battle, Cuban is asking questions about the impact ...

The new ad product cannot be liked or shared, does not carry an 'ad' label and has no associated accounts to identify who the advertiser is. X (formerly known as Twitter) has started rolling out a new ...

Twitter's ads business is in trouble — and the company is reportedly threatening to strip brands of verification if they don't pitch in to help. Starting August 7, the platform, now called X, will ...

X, the company formerly known as Twitter, has been caught running unlabeled ads in users’ Following feeds, TechCrunch has learned and was able to confirm firsthand. While scrolling the Following feed ...

Learning a lesson from Facebook, Twitter has realized that the more it knows about us, the more valuable its ads can be, which is why it's working on a "custom audiences" tool that uses email ...

X, the company formerly known as Twitter, may not be labeling its ads properly, putting it at risk of — once again — running afoul of the FTC. There have been numerous reports over the last several ...

At least two advertisers have pulled out of advertising on X-formerly-Twitter after finding that their ads appeared next to posts promoting Nazism. In a recent report, nonprofit news watchdog Media ...

Elon Musk has made a big deal of X's free speech agenda. But it turns out — and who could have seen this coming — that approach to modern social media just doesn't make money. Twitter was never ...

X has modified the appearance of ad labels on promoted posts, making them “less noticeable.” Twitter Ads (X Ads?) now features the word “Ad” in the top right corner of posts, next to the three-dot ...

Mary Roeloffs is a Forbes breaking news reporter covering pop culture. "Follower Objective" ads allow a tweet to appear on the timeline of someone who does not follow an advertiser’s account, along ...