When marketers learn to work alongside agentic AI, they can unlock new potential and discover where AI can enhance their work and add value.

Scaling the marketing efforts is not heavy lifting for marketers since artificial intelligence merges with marketing workflows. AI is capable of taking away the task-heavy load so that marketers can ...

Rocket CRM has announced a major expansion of its platform with the introduction of Rocket CRM Marketing Automation, a set of capabilities designed to streamline workflows, reduce repetitive tasks, ...

Navigating is always easier with a map, and getting around the twists and turns of marketing automation workflow is no exception. The people at Neolane put together a subway map, with subway line ...

Automating manual processes improves efficiency and eliminates human error. Learn about workflow automation and how to create ...

It’s not just enough to have those contacts, you’ve got to be using them in your marketing plans. One of the best ways of ensuring your contacts stay engaged is through well implemented email ...

How can you deal with multiple locations, multiple brands, distributed teams, disparate data sources, branding inconsistency, disjointed workflows—and, as a result, a lousy customer experience and ...