Audi showed its Q4 E-Tron electric SUV at the Geneva Motor Show last week, and at the time, we were told the car was technically a concept. As it turns out, the show car was closer to production-spec ...
Most vehicles on the road follow a very conservative design style. This helps ensure broader acceptance by the buying public, which usually translates into more sales. Sometimes, however, a ...
I t's been about a year and a half since Genesis showed its Neolun Concept and its intention to create a flagship luxury SUV, ...
Mazda sent jaws dropping across the automotive world when it unveiled the Iconic SP concept at last year’s Japan Mobility Show, formerly known as the Tokyo Motor Show. Now, to our delight, it looks ...
When it comes to concept cars, automotive designers are like the kids in art class who get to splatter paint without worrying about making a mess. They don’t have to bother with crash tests, safety ...
Morning Overview on MSN
Why automakers crush perfectly good concept cars
Automakers spend millions crafting futuristic concept cars, then quietly send many of them to the crusher once the auto show ...
The Rimac Automobili Concept_One is coming to Geneva in production form, before being handed over to a very lucky German customer. rimac-concept-one-05-1-jpg Rimac Automobili ...
After the big Kia EV9 and EV6 based on the Electric Global Modular Platform (E-GMP) 800V and the compact EV5 based on the N3 eK architecture plus the small EV3 using the E-GMP 400V variant, here comes ...
Small businesses often lack the revenue necessary to cope with multiple product failures. To prevent this problem, many small companies create a product concept to test a proposed product's potential ...
Selling products that meet the demands of key target markets help generate business sales. Development isn't a haphazard process. Businesses must use product development strategies based on research ...
The Genesis X Concept 2+2 grand tourer that debuted in March 2021 began as an internal design exercise. We said then that Genesis needs to build it. Over the next 18 months, we were treated to ...
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