We don’t have to tell you how important it is to have a design that is multi-device friendly – the numbers speak for themselves. Today, 65% of emails are first opened on a mobile device. And with 75% ...

Many businesses rely on email newsletters to build customer relationships and keep their business top of mind with their audience. This powerful email tool has a lot of benefits, which is why small ...

We recently released “The Best of the Email Swipe File,” which identifies five trends affecting email design and highlights 20 examples that best exemplify those trends. The Mobile-Friendly trend ...

Email is as important as ever. While it’s not part of the latest generation of shiny digital marketing tools, it is still very much one of the most effective. Ahead of any social media handle, the ...

Breakthroughs, discoveries, and DIY tips sent every weekday. Terms of Service and Privacy Policy. Google continues to add new features to Gmail, the latest being ...

The numbers speak for themselves: 47% of emails are now opened on mobile devices, according to a study of over 250 million opens worldwide by email analytics providers Litmus. That statistic speaks ...

Emails written in HTML can include graphics, and designing these graphics requires special care. You probably want the graphics to reflect the look of your website and the feel of your brand, but you ...

Google has introduced a new feature to its email platform that will allow users to create customized email layouts even more easily. Building on changes first introduced in 2022, Google Workspace now ...

Last week, fellow Email Insider Mike May published a fantastic article about the increasing soulnessness of email. As more and more brands value efficiency over personalization– even turning to ...

Just over 50 years ago, the very first email was sent by programmer Ray Tomlinson. The content of the message itself wasn’t anything particularly illuminating – it contained the top line of a qwerty ...