A shopping app splurged on a repeat ad on Super Bowl Sunday, and it wasn’t a household name like Amazon. It was Temu, a ecommerce app that is connected to Chinese company Pinduoduo. The app, although ...

The pandemic-induced growth of e-commerce is, by now, well documented. What is happening in the app ecosystem that supports e-commerce? Is it growing? Are we likely to see consolidations or IPOs? Are ...

Colm is the editor of MarketingTech, with a mission to bring the most important developments in technology to both businesses and consumers. Purchasing items through a mobile app is becoming an ...

For small businesses, creating a native ecommerce app is almost unthinkable, both from the technical and economical point of views. For starters, it requires getting one (or more) mobile developer to ...

Apps win loyalty, marketplaces dominate, and specialty brands win consumer choices, according to data released earlier this week. Similarweb released its Global State of Ecommerce 2025 report ...

Opinions expressed by Entrepreneur contributors are their own. The 2017 holiday season uncovered promising insights about the future of ecommerce. Not only did retail sales climb 4.9 percent, ...

For many years, ecommerce companies prioritized advertising on the web because it provided significant control over ad targeting, and it was relatively easy to place ads alongside content likely to ...