NBA legend Michael Jordan didn't hold back on young players looking to create their own logo or start their own brand.

Michael Jordan discussed issues plaguing current signature sneaker logos for NBA players during his segment on NBC.

Michael Jordan spoke during his NBC Sports segment about modern players copying his logo strategy when coming up with their ...

Michael Jordan shares candid thoughts on today’s logo-first era, explaining why true branding only comes from the work put in ...

Michael Jordan got to the top of the mountain and stayed there thanks to his relentless pursuit of greatness. Jordan’s ...

Even though Michigan lost to hated rival Ohio State on Saturday, the Wolverines refused to let the Buckeyes celebrate at ...

“It was the basis of my career,” Michael Jordan said.

It's not just all-purple uniforms for the Ravens. It's also an entirely changed logo on the side of their helmets. The Ravens ...

However, Kuminga is still a prime trade candidate for the Warriors in mid-November, as the Dubs have continuously struggled ...

The Cleveland Cavaliers on Thursday were hit with a fine from the NBA for being repeat offenders of the Player Participation Policy. The Cavs rested a ...

Find best bets and props for the biggest games in sports on Saturday from the SportsLine Projection Model and top CBS Sports ...

The Oklahoma City Thunder are off to a 20-1 start, and poised to get even better in the years to come. That has the rest of the NBA very worried. The ...